Founded: 1937
Founder: Kiichiro Toyoda
Headquarters: Toyota City, Japan
Official Site: www.toyota.com
Toyota Logo Meanings
There are three ovals in the Toyota logo that are combined in a horizontally symmetrical configuration. The two perpendicular ovals inside the larger oval represent the heart of the customer and the heart of the company. They are overlapped to represent a mutually beneficial relationship and trust between each other.
The overlapping of the two perpendicular ovals inside the outer oval symbolize “T” for Toyota, as well as a steering wheel representing the vehicle itself. The outer oval symbolizes the world that embraces Toyota. Each oval is contoured with different stroke thicknesses, similar to the brush art in Japanese culture. The space in the background within the logo exhibits the infinite values that Toyota wishes to convey to its customers: superb quality, value beyond expectation, joy of driving, innovation, and integrity in safety, the environment, and social responsibility.
Toyota Brand Overview
Toyota Motor Corporation is a Japanese multinational automotive manufacturer headquartered in Toyota, Aichi, Japan. As of December 2019, was the tenth-largest company in the world by revenue. Toyota is the second largest automobile manufacturer in the world, behind Volkswagen, based on 2018 unit sales.
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